Law of the Peoples Republic of China Against Unfair Competition

文章摘要 本文介绍《反不正当竞争法》核心内容,明确立法目的是保护公平竞争与消费者权益,规定经营者需遵循自愿、平等、公平、诚信原则。列举典型不正当竞争行为,包括假冒混淆、商业贿赂、虚假宣传、侵犯商业秘密、低价倾销、违法有奖销售、商业诋毁及串通投标等。同时明确县级以上市场监管部门监督检查职责,以及行政权力不得干预市场。为经营者合规与维权提供法律指引。

Contents
Chapter I General Provisions
Chapter II Acts of Unfair Competition
Chapter III Supervision and Inspection
Chapter IV Legal Responsibility
Chapter V Supplementary Provisions
 
Chapter I General Provisions
 Article 1 This Law is formulated with a view to safeguarding the healthy development of socialist market economy, encouraging and protecting fair competition, repressing unfair competition acts, and protecting the lawful rights and interests of business operators and consumers.
 Article 2 A business operator shall, in his market transactions, follow the principles of voluntariness, equality, fairness, honesty and credibility and observe the generally recognized business ethics.
"Unfair competition" mentioned in this Law refers to a business operator's acts violating the provisions of this Law, infringing upon the lawful rights and interests of another business operator and disturbing the socio-economic order.
"A business operator" mentioned in this Law refers to a legal person or any other economic organization or individual engaged in commodities marketing or profit-making services ("commodities" referred to hereinafter includes such services).
 Article 3 People's governments at various levels shall take measures to repress unfair competition acts and create favourable environment and conditions for fair competition.
Administrative departments for industry and commerce of the people's governments at or above the county level shall exercise supervision over and inspection of unfair competition acts; where laws or administrative rules and regulations provide that other departments shall exercise the supervision and inspection, those provisions shall apply.
 Article 4 The State shall encourage, support and protect all organizations and individuals in the exercise of social supervision over unfair competition acts.
No State functionary may support or cover up unfair competition acts.
 
Chapter II Acts of Unfair Competition
 Article 5 A business operator shall not harm his competitors in market transactions by resorting to any of the following unfair means:
 (1) counterfeiting a registered trademark of another person;
 (2) using for a commodity without authorization a unique name, package, or decoration of another's famous commodity, or using a name, package or decoration similar to that of another's famous commodity, thereby confusing the commodity with that famous commodity and leading the purchasers to mistake the former for the latter;
 (3) using without authorization the name of another enterprise or person, thereby leading people to mistake their commodities for those of the said enterprise or person; or
 (4) forging or counterfeiting authentication marks, famous-and-excellent-product marks or other product quality marks on their commodities, forging the origin of their products or making false and misleading indications as to the quality of their commodities.
 Article 6 A public utility enterprise or any other business operator occupying monopoly status according to law shall not restrict people to purchasing commodities from the business operators designated by him, thereby precluding other business operators from fair competition.
 Article 7 Governments and their subordinate departments shall not abuse administrative powers to restrict people to purchasing commodities from the business operators designated by them and impose limitations on the rightful operation activities of other business operators.
Governments and their subordinate departments shall not abuse administrative powers to restrict commodities originated in other places from entering the local markets or the local commodities from flowing into markets of other places.
 Article 8 A business operator shall not resort to bribery, by offering money or goods or by any other means, in selling or purchasing commodities. A business operator who offers off-the-book rebate in secret to the other party, a unit or an individual, shall be deemed and punished as offering bribes; and any unit or individual that accepts off-the-book rebate in secret shall be deemed and punished as taking bribes.
A business operator may, in selling or purchasing commodities, expressly allow a discount to the other party and pay a commission to the middleman. The business operator who gives discount to the other party and pays commission to the middleman must truthfully enter them in the account. The business operator who accepts the discount or the commission must also truthfully enter it in the account.
 Article 9 A business operator may not, by advertisement or any other means, make false or misleading publicity of their commodities as to their quality, ingredients, functions, usage, producers, duration of validity or origin.
An advertisement agent may not act as agent for, or design, produce or release a false advertisement while he clearly knows or ought to know its falsehood.
 Article 10 A business operator shall not use any of the following means to infringe upon trade secrets:
 (1) obtaining an obligee's trade secrets by stealing, luring, intimidation or any other unfair means;
 (2) disclosing, using or allowing another person to use the trade secrets obtained from the obligee by the means mentiond in the preceding paragraph; or
 (3) in violation of the agreement or against the obligee's demand for keeping trade secrets, disclosing, using or allowing another person to use the trade secrets he possesses.
Obtaining, using or disclosing another's trade secrets by a third party who clearly knows or ought to know that the case falls under the unlawful acts listed in the preceding paragraph shall be deemed as infringement upon trade secrets.
"Trade secrets" mentioned in this Article refer to any technology information or business operation information which is unknown to the public, can bring about economic benefits to the obligee, has practical utility and about which the obligee has adopted secret-keeping measures.
 Article 11 A business operator shall not, for the purpose of pushing out their competitors, sell their commodities at prices lower than costs.
Any of the following shall not be deemed as an unfair competition act:
 (1) selling perishables or live commodities;
 (2) disposing of commodities near expiration of their validity duration or those kept too long in stock;
 (3) seasonal sales; or
 (4) selling commodities at a reduced price for the purpose of clearing off debts, change of business or suspension of operation.
 Article 12 A business operator may not, against the will of purchasers, conduct tie-in sale of commodities or attach any other unreasonable conditions to the sale of their commodities.
 Article 13 A business operator shall not engage in any of the following lottery-attached sale activities:
 (1) lottery-attached sale conducted by such deceptive means as falsely declaring prize or intentionally making a person designated inside win the prize;
 (2) lottery-attached sale employed as a means to sell goods of low quality at a high price; or
 (3) lottery-attached sale in form of lottery-drawing with the highest prize exceeding 5,000 yuan.
 Article 14 A business operator shall not fabricate or spread false information to injure his competitors' commercial credit or the reputation of his competitors' commodities.
 Article 15 Bidders shall not act in collusion with each other so as to force up or down the bidding prices.
Bidders and tender-inviters shall not collude with each other so as to push out their competitors from fair competition.
 
Chapter III Supervision and Inspection
 Article 16 Supervision and inspection departments at or above the county level may carry out supervision over and inspection of unfair competition acts.
 Article 17 Supervision and inspection departments shall, in supervising and inspecting unfair competition acts, have the right to exercise the following functions and powers:
 (1) to interrogate the business operators under inspection, interested persons, or witnesses in accordance with the prescribed procedures, and require them to provide testimonial materials or other materials relating to the unfair competition acts;
 (2) to inquire about and duplicate the agreements, account books, invoices, documents, records, business letters and telegrammed or other materials relating to the unfair competition acts; and
 (3) to inspect the property involved in the unfair competition acts under Article 5 of this Law; and, when necessary, to order the business operators under inspection to explain the source and quantity of the commodities, suspend the sale and await the inspection thereof, and the property involved shall not be transferred, concealed or destroyed.
 Article 18 Functionaries of supervision and inspection departments shall, when supervising and inspecting unfair competition acts, produce their inspection certificates.
 Article 19 Business operators under inspection, interested persons and witnesses shall truthfully provide relevant materials or particulars when the supervision and inspection departments supervise and inspect unfair competition acts.
 
Chapter IV Legal Responsibility
 Article 20 A business operator who violates the provisions of this Law and thus causes damage to the infringed business operators, shall bear the liability of compensation for the damage. If the losses of the infringed business operator are difficult to estimate, the damages shall be the profits derived from the infringement by the infringer during the period of infringement. And the infringer shall also bear the reasonable expense paid by the infringed business operator for investigating the infringer's unfair competition acts violating his lawful rights and interests.
A business operator whose lawful rights and interests are infringed upon by unfair competition acts may bring a suit in a people's court.
 Article 21 A business operator who counterfeits another's registered trademark, uses without authorization the name of another enterprise or person, forges or counterfeits authentication marks, famous-and-excellent-product marks or other product quality marks, forges origin of the products or makes false and misleading indications regarding the product quality shall be punished in accordance with the provisions of the Trademark Law of the People's Republic of China and the Law of the People's Republic of China on Product Quality.
In case a business operator uses for a commodity without authorization the name, package or decoration of a famous commodity or the name, package or decoration similar to that of a famous commodity and thereby confuses the commodity with another's famous commodity and leads the purchasers to mistake the former for the latter, the supervision and inspection department shall order the business operator to stop the illegal act and confiscate the illegal earnings and may, in light of the circumstances, impose a fine of not less than one time but not more than three times the illegal earnings; if the circumstances are serious, his business licence may be revoked; and if the commodities sold are fake and inferior, and the case constitutes a crime, he shall be investigated for criminal responsibility according to law.
 Article 22 A business operator, who resorts to bribery by offering money or goods or by any other means in selling or purchasing commodities and if the case constitutes a crime, shall be investigated for criminal responsibity according to law; if the case does not constitute a crime, the supervision and inspection department may impose a fine of not less than 10,000 yuan but not more than 200,000 yuan in light of the circumstances and confiscate the illegal earnings, if any.
 Article 23 In case a public utility enterprise or any other business operator occupying monopoly status according to law restricts people to purchasing commodities from a designated business operator in order to push out other business operators from fair competition, the supervision and inspection departments at the provincial level or of cities divided into districts shall order the cease of the illegal acts and may impose a fine of not less than 50,000 yuan but not more than 200,000 yuan in light of the circumstances. If such designated business operator takes advantage thereof to sell goods of low quality at high prices or indiscriminately collects fees, the inspection and supervision department shall confiscate the illegal earnings and may impose a fine of not less than one time but not more than three times the illegal earnings in light of the circumstances.
 Article 24 In case a business operator makes false and misleading publicity of his commodities by advertisement or any other means, the supervision and inspection department shall order the said business operator to stop his illegal acts and eliminate the bad effects, and may impose a fine of not less than 10,000 yuan but not more than 200,000 yuan in light of the circumstances.
In case an advertisement agent acts as agent for, or designs, produces or releases a false advertisement though the agent clearly knows or ought to know the falsehood, the supervision and inspection department shall order the cease of the illegal acts, confiscate the illegal earnings, and impose a fine according to law.
 Article 25 In case a business operator violates the provisions of Article 10 of this Law and infringes upon trade secrets, the supervision and inspection department shall order the cease of the illegal acts and may impose a fine of not less than 10,000 yuan but not more than 200,000 yuan in light of the circumstances.
 Article 26 In case a business operator engages in lottery-attached sale in violation of the provisions of Article 13 of this Law, the supervision and inspection department shall order the cease of the illegal acts and may impose a fine of not less than 10,000 yuan but not more than 100,000 yuan in light of the circumstances.
 Article 27 Where bidders act in collusion with each other to force up or down the bidding price, or a bidder colludes with a tender-inviter for the purpose of pushing out their competitors, the successful bid shall be invalid, and the supervision and inspection department may impose a fine of not less than 10,000 yuan but not more than 200,000 yuan in light of the circumstances.
 Article 28 In case a business operator acts in violation of the order of stopping the sale or forbidding the transfer,concealment or destruction of the property involved in the unfair competition acts, the supervision and inspection department may impose a fine of not less than one time but not more than three times the price of the property sold, transferred, concealed or destroyed.
 Article 29 In case a party is not satisfied with the punishment decision made by the supervision and inspection department, it may apply for reconsideration to the competent department at the next higher level within 15 days from receipt of the decision; and if the party is still not satisfied with the reconsideration decision, it may bring a suit in a people's court within 15 days from receipt of the decision; and the party may also directly file a suit in a people's court.
 Article 30 Where a government or its subordinate departments, in violation of the provisions of Article 7 of this Law, restrict people to purchasing commodities from a designated business operator or impose limits on other business operator's rightful operation activities or the normal circulation of commodities between different areas, the supervision and inspection department at higher levels shall order them to make corrections; and if the circumstances are serious, the persons held directly responsible shall be given administrative sanctions by the relevant department at the same or higher level; if the designated business operator takes advantage thereof to sell goods of low quality at high prices or indiscriminately collects fees, the supervision and inspection department shall confiscate the illegal earnings and may impose a fine of not less than one time but not more than three times the illegal earnings in light of the circumstances.
 Article 31 Where a state functionary engaged in supervision over and inspection of unfair competition acts abuses his power or neglects his duty, and if the case constitutes a crime, he shall be investigated for criminal responsibility according to law; if the case does not constitute a crime, he shall be given an administrative sanction.
 Article 32 Where a state functionary engaged in supervision over and inspection of unfair competition acts practices favoritism or irregularities and intentionally harbours a business operator whom he clearly knows to be guilty of a crime by violating the provisions of this Law and attempts to shield him from prosecution, he shall be investigated for criminal responsibility according to law.
 
Chapter V Supplementary Provisions
 Article 33 This Law shall enter into force as of December 1,1993.

杨春宝一级律师简介

杨春宝一级律师,大成上海高级合伙人、资本市场部主任、国资基金研究中心主任,大成中国区私募基金专业带头人、科技与文化法律研究中心联合牵头人。执业30余年,长期从事私募基金、投融资、并购重组法律服务,尤其对对赌研究颇深且具有非常丰富的实战经验,并专注于金融机构股权投资业务。2004年起多次入选The Legal 500"私募基金"和"公司与商业"等境内外各类律师榜单,代理的中国法院首例适用外国法律审理外国公司的董事损害小股东权益纠纷案入选上海高院发布的《上海法院域外法查明典型案例》和威科先行"要案头条"。入选上海涉外法律人才库、上海市司法局鼎新法治人才库、上海国有企业改制法律顾问团,具有上市公司独立董事任职资格,系多家知名高校的兼职教授或兼职研究生导师及上海市商务委跨国经营人才培训班讲师。出版《私募股权投资基金风险防控操作实务》等16本投融资法律专著。了解更多

常见法律问题

哪些行为属于典型的不正当竞争?

法律规定的不正当竞争行为具有明确类型,主要包括市场混淆、商业贿赂、虚假宣传、侵犯商业秘密、低价倾销、违法有奖销售、商业诋毁及串通投标等。这些行为共同特征是违反自愿、平等、公平、诚信原则和商业道德,损害其他经营者合法权益并扰乱市场秩序。文章列举了具体情形,如擅自使用他人注册商标或知名商品特有名称包装装潢,仿冒他人企业名称,伪造产地和质量标志;公用企业限定购买指定商品;政府滥用行政权力限制商品流通;以回扣等方式贿赂交易相对方;对商品质量功能作虚假宣传;以低于成本价格排挤竞争对手;搭售或附加不合理条件;有奖销售最高奖超过五千元;散布虚假信息损害商业信誉;投标者串通抬高或压低标价等。实务中经营者应建立合规审查机制,避免使用与他人知名标识近似的元素,促销活动需控制奖品价值并如实入账,广告宣传不得含有虚假或误导性内容,定价需保留成本核算依据。遭遇指控时,应重点核查行为是否具有正当理由,如鲜活商品降价、季节性处理、清偿债务等法定豁免情形,并积极保留交易记录与沟通证据以应对监管调查。

什么是商业秘密?如何认定侵犯商业秘密?

商业秘密是指不为公众所知悉、具有商业价值并经权利人采取保密措施的技术信息和经营信息。法律保护的核心要件包括秘密性、价值性和保密措施,三者缺一不可。文章明确列举了侵权行为方式,包括以盗窃、利诱、胁迫等不正当手段获取商业秘密,披露使用或允许他人使用以不正当手段获取的商业秘密,以及违反约定或权利人的保密要求披露使用所掌握的商业秘密。第三方明知或应知上述违法行为仍获取使用或披露的,同样构成侵权。企业应建立保密制度,与员工和合作方签订保密协议,对涉密文件分级管理,留存保密措施记录。维权时需证明商业秘密具体内容、已采取合理保密措施以及对方接触可能性。常见争议在于保密措施是否合理,建议通过加密、权限控制、保密培训等方式强化证据链,避免因措施缺失导致商业秘密不受保护。

商业贿赂的认定标准与合规要点是什么?

商业贿赂是经营者在交易中以财物或其他手段收买交易相对方或影响交易机会的行为,其核心判断标准在于是否以不正当利益换取交易机会且未依法如实入账。法律允许明示折扣和支付给中间人的佣金,但必须如实记账。文章指出,暗中给予对方单位或个人回扣的,视为行贿;接受回扣的,视为受贿。折扣和佣金若不记入法定会计账册,可能转化为商业贿赂。实务中常见商业贿赂形式包括账外返利、赠送高额礼品、承担对方费用等,监管部门常审查资金流向与账务处理是否透明。企业需建立反商业贿赂内控制度,明确折扣与佣金的审批流程和入账规则,对商业往来中礼品、招待设定合理限额并如实记录。与第三方合作时,应通过合同条款声明不得进行任何商业贿赂。接受调查时应配合提供财务凭证,区分正当商业优惠与贿赂行为的界限,防范刑事与行政双重风险。

以上内容仅供参考,不构成法律意见。如需专业法律服务,请联系杨春宝一级律师:chambers.yang@dentons.cn

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